11Feb/16

William Hill Confirms Its Entry into Italian Market

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Online gaming leader will open its online casino in Italy at the end of July. William Hill, which is now the leading provider in the online betting industry, has confirmed that at the end of July the company will enter the extremely profitable Italian gaming market.

William Hill was one of the first companies to receive a gaming license issued by Italian regulator AAMS. The company will contribute to the rapidly expanding Italian market by launching its new site at the end of July. After that its name will soon appear in Casinobonusnews.com listings. First of all William Hill will launch an online casino and this will be followed by bingo, a poker room and sportsbook sites. Opening of the new sites will be accompanied by a great marketing campaign. Italian online gambling market is expanding.

William Hill is well informed about the gaming market size in Italy, one of the biggest European countries with more than 60 million people living there. So, the company has spent over a year creating the site, which main goal is to compete for the share in eGaming and betting market, worth about 6 billion Euros. William Hill’s CEO Henry Birch claimed that Italian people have a passion for gaming and sports, and that makes Italy one of the most attractive markets for the company’s further expansion.